The Venue for the Louis Vuitton Resort show,this year was Rio De Janeiro. The collection reflected the colorful and tropical spirit ,pairing them with sporty references.
Staged at the Contemporary Art Museum (MAC), a white modernist structure that looks like a flying saucer perched on a cliff above the waters of Rio’s Guanabara Bay, the show was framed by the city’s breathtaking, deep green mountainous landscape. The setting sun was reflected on Sugarloaf mountain, majestically guarding the entrance of the bay from the Atlantic Ocean. Below the Christ the Redeemer statue, the city seemed to spring out of the green forest.
The soft splashing sound of waves could be heard as about 500 guests — including customers and editors — took their seats in a row of colorful crates made of wood, plastic and metal, in a visual reminder of Rio’s many favelas and traditional neighborhoods. As the models emerged from the top of the circular structure onto a bright red ramp that snaked down to a plaza by the water’s edge, about 150 fans outside the museum’s gates screamed. The balconies of buildings overlooking the museum turned into VIP boxes for the show, and were crammed with residents who clapped with delight at the sight of the girls.
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